Our mission is to provide eco-friendly yoga products in order to create a collaborative and inclusive community that inspires a healthy lifestyle.
We know that everyone deserves to feel happy and healthy. Our planet does too. We wish to build a more positive world where yoga can truly be for everyone without taxing our planet. At Kulae, we are on a twofold mission to provide the most stylish and eco-friendly yoga gear on the planet while truly living by our mantra: #realgoodkarma
We believe that karma is real, and we want to create and propagate some real and really good karma — or as Jeff, a Boston native, would summarily say: real good karma. But what do we mean by that? Karma gets a lot of bad press these days, being equated with revenge and comeuppance and other negative mindsets and intents. But when we talk about karma, we’re referring to its original Vedic context: the sum of a person’s actions. We believe that it is important to extend compassion, understanding, and goodwill to the planet and all of its inhabitants, wherever we are and regardless of the situation – and this includes to ourselves! This is the essence of creating and spreading real good karma, and is a habit the Kulae Crew strives to practice every single day.